Collins, in collaboration with Royal Enfield, presents Art Mela – The Art of Motorcycling, a unique art competition for school students that celebrates creativity through the lens of art integration as envisioned in NEP 2023. This initiative encourages learners to blend imagination, storytelling, and design by creating cinematic posters featuring their favourite Royal Enfield motorcycle as a co-star. With the theme Cine-Verse, students are inspired to explore genres like action, fantasy, sci-fi, or comedy, bringing alive interdisciplinary connections between art, literature, film, and technology. The competition not only nurtures artistic expression but also builds critical and creative thinking skills, making learning joyful, holistic, and experiential.